The Horror Section, a media company focused on creating the world’s premier genre brand, has announced that horror auteur Eli Roth’s new film, ‘Ice Cream Man,’ will be released in theaters on August 7, 2026. The horror movie will have a theatrical run in North America on over 2000 screens via Iconic Events Releasing. The Horror Section has also premiered the teaser poster for the drama.

‘Ice Cream Man’ follows an idyllic summer town descending into madness when the titular character serves kids sweet delights with horrifying results. The upcoming drama stars Ari Millen (‘Orphan Black’) as the eponymous character. The film’s supporting cast includes Benjamin Byron Davis (‘Guardians of the Galaxy 3’), Karen Cliche (‘Thanksgiving’), Dylan Hawco (‘Heartland’), Sarah Abbott (Netflix’s ‘The Body,’ ‘Poser’), Shiloh O’Reilly (‘Thanksgiving’), Kiori Mirza Waldman, Charlie Zeltzer (‘The Handmaid’s Tale’) and Charlie Storey (‘Thanksgiving’).

Rounding out the cast is Roth himself, the visionary behind the ‘Cabin Fever’ franchise, the ‘Hostel’ franchise, and ‘Thanksgiving,’ among many other cult classics. Along with directing and producing the movie, Roth co-wrote the script with longtime collaborator Noah Belson (‘The Rotten Fruit’). The film features an original score from Emmy Award-winning composer Brandon Roberts with additional music by Snoop Dogg. The drama also features prosthetic makeup effects by Steve Newburn (‘Thanksgiving’) and Academy Award winner Adrien Morot (‘Thanksgiving,’ ‘The Whale’). Cream Productions’ Kate Harrison (‘Thanksgiving’) served as producer alongside Roth.

‘Ice Cream Man’ is Roth’s first film under The Horror Section’s banner, following the company’s launch in March 2025.

Grammy award-winning rap icon Nas served as Executive Producer through The Horror Section’s partnership with his Mass Appeal outfit. The two entities will collaborate across many aspects of the business, including Roth and Nas co-developing film and television projects alongside Mass Appeal CEO Peter Bittenbender.

The Horror Section super-serves fans by owning and controlling a premium intellectual property library of horror movies, television series, games and podcasts, in addition to curating horror-centric experiences. In addition to ‘Ice Cream Man,’ The Horror Section’s upcoming slate includes ‘Don’t Go In That House, Bitch!,’ for which Snoop Dogg is serving as a producer with Death Row Pictures and also star in. The projects will be joined by ‘Stiletto’ from director Sam Gonzalez Jr and producer and star Gigi Gustin, which is based on a story from Gustin.

For more information on The Horror Section, visit its official website. To learn more about ‘Ice Cream Man,’ visit its official website.